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FAQs

Frequently Asked Questions

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What is Digital Marketing?

Digital marketing is advertising delivered through digital channels. Channels such as social media, mobile applications, email, web applications, search engines, websites, or any new digital channel.

Facebook is the social media platform of choice for over a billion people worldwide. Use it to connect and interact with your audience, and to share your content in a way that encourages your fans to share it as well.

Twitter has over 313 million users and is ideal for sharing your content and connecting with other influencers in your industry.

LinkedIn has over 467 million users. It is a great place to share your credentials with the world, but more importantly, it’s the perfect place to interact with your audience online. Using LinkedIn Groups, you can answer questions and contribute to discussions in order to demonstrate your industry thought leadership as well as your willingness to help others generously.

Videos are becoming more and more important in the world of social media marketing. YouTube gets over 4 billion views per day! Promote your brand’s image through a video, let your audience have a peek behind the scenes at your business, or make a how-to video.

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